CERES | IGPDecaux

CERES

Ceres is music and fun on a custom tram

A tram designed by Made514, renowned Italian street artist, wondered around the streets of Milan involving passersby.
Every night on board a different DJ-set to make people dancing while drinking a refreshing Ceres. DJs have been selected from Ceres' club residents throughout Italy.
Now that positive and colored vibes are left throughout the city thanks to a moving piece of art, accessible to anyone, VIP rooms are dead.
The entire operation has been conceived by BCube and Ceres in collaboration with INWARD and implemented by IGPDecaux Creative Solutions in collaboration with ATM spa

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Centro Direzionale Milanofiori
Strada 3, Palazzo B10
20057 - Assago - MI
Tel: 02/654651
Fax: 02/6599037

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