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FCA ITALY LANCIA

A Station Domination in Porta Genova to set up a photo exhibition dedicated to the launch of the new Ypsilon

The Milan metro is one of the city's most dynamic and active places; the Porta Genova station in particular represents the hub of new social and youth trends.
It is no coincidence that Lancia, in collaboration with Getty Images and Armando Testa, has chosen this urban space to promote the launch of its new Fashion City Car, and has elevated it to a place of artistic sharing.

For 'Style and the City', the lens of Getty Images' photographers captured the style of the city and its everyday dimension and turned the streets and underground into catwalks for an urban fashion show.

Which systems are involved?

Station Domination

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Centro Direzionale Milanofiori
Strada 3, Palazzo B10
20057 - Assago - MI
Tel: 02/654651
Fax: 02/6599037

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